Mingjiahui in taking off
Source: Date:2009-05-07 15:01:35
Reprinted on May 6, 2009, issue 52, page 19, world lighting times, Changshu reporter Zou Meiya
If the lamp city in Zou District of Changzhou is a high-speed train, then fan Shicai is the locomotive of this train. He is modest and gentle. After sitting down for a visit and listening to the memories of the past, I found that fan Shicai's elegant appearance has an infinite power. It is this infinite power that drives the entrepreneurial train of lamp city to run at a high speed.
The speed of the train depends on the locomotive
Fan Shicai's hometown is Taixing, Jiangsu Province. The hard work of people in Northern Jiangsu Province has achieved his entrepreneurial character. As the vice president of Changzhou electric appliance Association and the chairman of swprk.company, he has been engaged in the lighting industry for more than 20 years. As early as the late 1980s, he established Taixing lighting factory. However, the inconvenient traffic in Northern Jiangsu restricts the development of the enterprise. In order to make the enterprise grow, it must cross the Yangtze River. In December 2002, fan Shicai established "Jiangsu mingjiahui Electrical Appliance Co., Ltd." in Zou District, Changzhou, acting as an agent for the wholesale sales of lamps and light source appliances of Yaming, Philips and other domestic and foreign brands.
Zou district is located in the Yangtze River Delta and is an outdoor lighting industrial cluster. With a convenient trading and fast logistics environment, it is the forefront of the lamp market, the sales window, and the forefront of the whole industry. The arrival of fan Shicai has brought vitality to the lighting equipment market. The superior geographical environment of Zou district has also given "mingjiahui" wings to take off. The entrepreneurial train "Jiangsu mingjiahui Electric Appliance Co., Ltd." is running all the way under the leadership of fan Shicai.
Rely on brand speed and quality escort
Fan Shicai led his "mingjiahui" to settle in the lamp city in 2002. He has successively acted as the agent of light source appliances of domestic and foreign brands such as "Philips", "Yaming", "1923", "Ge", "Qisheng" and so on. "Mingjiahui" has a firm foothold in the lantern city. Fan Shicai began to think about the business strategy of accelerating the development of the enterprise. He has successively developed and registered three independent property rights trademarks, such as "mingjiahui", "Haotian" and "Xuzhao". The manufacturing of the independent brand "Haotian" series lamps and the "mingjiahui" brand light source greatly facilitates the outsourcing processing and supporting delivery of the engineering manufacturers. It has gained a good reputation both inside and outside the lantern city. The enterprise has ushered in the speed-up period. In order to ensure that the enterprise does not derail under the high-speed operation, fan Shicai began to create a quality brand and is determined to escort the fast-moving train "mingjiahui" with excellent product quality.
Quality starts from the source of production, and quality starts from every detail. In terms of production and manufacturing, "mingjiahui" pays attention to staff training and improves production skills. Strictly control the quality of raw materials, organize production and other processes to ensure the quality of all products. In terms of sales service quality, their products have repeatedly won the bid for several key projects at home and abroad, and have been unanimously affirmed by everyone.
Mingjiahui always follows the business philosophy of "survival by quality, market expansion by service, and customer win by integrity". It has formed a complete sales management system, and has won the "recognized famous brand in Jiangsu market", "famous brand in China", "Changzhou inspection free enterprise", "top 500 lighting manufacturers in China's first-line market", "excellent lighting dealers in China", "Philips / best growth Award", "Shanghai Yaming / Yaming Star Award" and other awards.
In addition to winning the first place in national sales of the national Yaming light bulb factory in 2007 and 2008 for two consecutive years, and winning the honorary titles of "sales champion" and "Yaming star", on January 6, 2009, at the summary and commendation conference of "Shanghai Yaming light bulb factory Co., Ltd.", mingjiahui was evaluated as the best partner!




![[top 500 highlights] fan Shicai of Zou District: if you have high brand loyalty, the manufacturer will support me!](/upfile/202208/2022081037633145.jpg)




